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      Senior CX & Retention Marketeer

      at FitForMe
      Rotterdam
      Payroll
      32 - 40 hours
      max. €7.500,-
      Nederlands
      Hey CX & Retention expert, check this out!
      Do you want to make a difference in people’s lives? Work for a global market leader and help them grow further? Your work to be used in other countries? FitForMe is the global market leader in a rapidly growing niche: dietary supplements for people who have had a stomach reduction. Our mission is to improve quality of life for bariatric patients by delivering the world’s leading bariatric food supplement.. The Senior CX & Retention Marketeer evolves the customer value proposition and drives continuous value for our customers while focusing on growing the value of our customer base and the happiness of our current customers. You have a solid understanding of how to tune the needs of consumers into well-designed multichannel interventions/ campaigns and (service) propositions to increase the value and lifetimes of the customer base. He/ she will be an integral member of the Marketing team, and is responsible for helping FitForMe grow even faster by building an amazing marketing program.

      About You

      + Retention of customers with a high risk to churn & improving customer loyalty and brand position through CX measures;
      + Generate more value through cross- and upsell campaigns (also including lead management);
      + Win back customers that previously decided to quit their subscription;
      + Work closely with the Marketing team, Customer Service team, Product Specialists, and IT in order to better serve our prospects and customers.

      Listen to the jobspod podcast about this feature

      + DATA DRIVEN

      Ability to build commercially focused and insight-driven Campaigns and (service) propositions aimed at the customer base.

      + CUSTOMER FIRST - MINDSET

      Fully understand the drivers of customer value and campaign flows to Improve the value of the customer base, develop/optimize our strategy and implement new initiatives. Proven ability to relentlessly think from the customer perspective and have an outside-in approach.

      + AMBITIOUS

      Formulating a vision of how FitForMe can grow the value of the customer base in the coming years.

      What do we expect from you?

      You’ll be the lead in customer insights development and work with data analytics and customer insights research to understand the motives and wishes of our target group and trends and developments in the bariatric field. Build – Test, Conduct – will be the flow to improve new propositions and partnerships and (ongoing) campaign flows for growing customer value. You know how to manage the relationship with internal stakeholders, such as other Marketing team members, Customer Service, Sales, IT, and Finance to successfully bring Customer Value Propositions (CVP) to market and improve existing CVP’s.

      The CX & Retention Marketeer will be the business owner of all base campaigns; actively monitoring and continuously improving campaign performance. You’re also the business owner of NPS; actively monitoring the development of NPS and securing the knowledge distribution and follow up to the CS and Sales teams to optimize our customer relationship. You’ll work closely with external agencies and internal colleagues and share best practices with other countries

      We offer you

      + A monthly company masseur on location
      + Healthy freshly catered lunches & fruit and drinks
      + A bonus of max. 10%
      + Working in an absolute top location in Rotterdam, near central station
      + An ambitious company to which you can make a significant contribution
      + Regular fun activities & company outings
      + Travel expenses based on your traject
      + 25 vacation days

      You've got

      You are

      Able to present complex information and ideas with clarity, to build understanding and support, in order to get buy-in and prioritization to delive;
      Helicopter view of the end-to-end interdependencies, and is comfortable deepdiving on business and technical topics;
      Pragmatic, self-starting, and excellent communicator on all levels (ability to work with multiple stakeholders).
      Goal-oriented, structured, and getting things done mentality.

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      Maxime Kasius
      maxime@freelancersunited.nl
      we@freelancersunited.nl



        Over FitForMe

        Worldwide, there are more and more people with (morbid) obesity with all kinds of co-morbidities such as diabetes and cardiovascular diseases as a result. To help them improve their quality of life, surgeons perform more and more stomach-reducing surgeries each year. After such an operation, it is difficult to get and absorb enough vitamins and minerals. With FitForMe, patients ensure that the risk of shortages is significantly reduced after the operation, and in this way, we help this target group on the way to a healthier life. FitForMe’s success is based on a combination of a growth market, product development based on scientific research, collaboration with the best production partners, and 120 passionate employees in 32 countries across all continents.

        Ready for a new, fit life?